Let's Go Potty: creating a nation of potty training champions! 

Welcome to Let’s Go Potty an exciting new campaign brought to you by the experts from award-winning children’s charity, ERIC. We are here to support families and anyone working with young children with every stage of the journey from nappies to pants.  

There’s no shortage of websites, books and videos giving a huge variety of potty training tips and advice. It’s a minefield out there! Despite this wealth of often contradictory information, our children are being toilet trained later than ever before. Families tell us they are feeling confused and stressed about how best to help their children reach this important milestone.   

Why are children potty training later? 

Based on our experience of helping thousands of families of children facing continence challenges over the last 30 years, Let’s Go Potty provides a trusted, common sense approach to getting children independently using the toilet. There’s no gimmicks, promises of 3 day miracles or expensive manuals. Just solid, evidence-based information which recognises the role of everyone involved.  

Our vision   

We want to empower anyone caring for a child to feel confident about potty training at the right time and in the right way. Through our Let’s Go Potty campaign, we want to reverse the trend of delayed toilet training and raise awareness of the benefits of tackling potty training at the right time for the sake of your pocket, family life, sanity(!), your child’s independence & confidence and the planet.   

Our mission (Let's Go Potty – Let's Go Together!)   

We want everyone supporting a child or family with potty training to have the confidence and knowledge to: 

  • Look for signs of readiness for potty training from 18 months 
  • Feel empowered to establish good bladder and bowel health in all children from babyhood  
  • Know where to access resources and support, especially if things don’t go to plan 
  • Reduce the number of nappies and wipes going to landfill each year 
  • Reverse the trend of children reaching school age still wearing nappies 

Want to join our campaign? 

If you would like to support our Let's Go Potty campaign and help us spread the message to families and early years settings, get in touch with Juliette Rayner at [email protected]